John Adams has a wealth of experience in strategic management, new product development, process development and marketing within the food, animal food and pet-food industries.
John has an inborn passion to stimulate and drive forward innovation in areas previously not seen or valued. This passion is underpinned by a breadth of experience and track record encompassing new technology acquisition and commercialisation; novel market development; application of technical know-how to new market sectors; introduction of new marketing approaches based on scientific claims and strengths.
John is driven by the belief that people can continuously learn and grow and be innovative in the toughest of business circumstances i.e. not only an innovator and change maker but also a tough minded project director who delivers results and promises. John currently consults in both the pet and human food markets developing products and strategy.